Combining their experience taking care of animals with their passion for dog walking, Doggy Tales Whistler wanted to start offering dog walks to the Whistler, BC, community. With the rapid growth of dog ownership in 2020 and people returning to work, plenty of families needed their pooches taken care of.
Doggy Tales Whistler already had a thriving business, but they were now looking for a website to start growing their online presence.
The decision to build the original site on Shopify would allow Doogy Tales Whistler to streamline its business by taking payments online. Finding a plugin that would allow scheduling built-in would allow the business to automate its operations one step further. The site went live, and people could now book and pay online.
As the business grew, they identified a software solution tailored towards dog walkers that would solve all of their scheduling and payment needs in one place, with lower costs than Shopify and a smoother interface for customers.
They switched to Pet Pocketbook, eliminating the need for the high fees Shopify was charging for its platform and transactions. They were now on the hunt for a lower-cost option for their website. After exploring a handful of solutions for a more straightforward marketing website platform that the client could update easily when needed, we chose Godaddy to host their domain and website.
A professional photo shoot happened days before kicking off the new website which provided us with original, high-resolution photos of the Doggy Tales Whistler team and their happy—and furry—clients. Providing the photographer with a strategic shot list to ensure we got all the photos required for the site allowed us to publish it with a uniform look and feel.
Installing Google Analytics and recommending some long-form written content that the client could create would allow them to rank high on search, driving more organic traffic to their website.
As their business continues to grow, they are looking to expand their services and offerings all while taking the best care of my two furry companions.